Privacy Policy for The Curatist

At The Curatist Ltd, we are committed to protecting your privacy and ensuring that your personal data is handled in a safe and responsible way. This Privacy Policy explains how we collect, use, store and protect your personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

The Curatist is a UK-based provider of premium rum products. We act as the “data controller” for the personal data we process.

• Trading Name: The Curatist Ltd
• Contact Email: info@thecuratist.co.uk
• Registered Address: 71-75 Shelton Street, London, WC2H 9JQ

2. What Personal Data We Collect

We may collect and process the following categories of personal data:

• Identity Data: name, age confirmation
• Contact Data: email, phone number, delivery address
• Payment Data: billing information (processed securely via third-party payment gateways)
• Marketing Preferences: your consent for email marketing

3. How We Use Your Data

We use your data to:

• Process and deliver your orders
• Verify your age (18+ requirement)
• Manage your account and respond to queries
• Improve our website and user experience
• Send marketing communications (if you have opted in)
• Comply with legal obligations

4. Legal Bases for Processing

We process your personal data under the following lawful bases:

• Consent – when you opt into marketing emails
• Contractual necessity – to fulfill your purchase
• Legal obligation – for compliance with UK alcohol sale laws
• Legitimate interests – for improving services and fraud prevention

5. How We Share Your Data

We do not sell your personal data. However, we may share it with:

• Delivery and logistics partners (to fulfill your order)
• Payment processors (to securely complete transactions)
• IT and hosting providers (for website functionality)
• Legal authorities (when required by law)

All third-party services are subject to strict data protection agreements.

6. International Data Transfers

If your data is transferred outside the UK, we ensure it is protected through standard contractual clauses or adequacy decisions recognised by the UK Government.

7. How We Store and Protect Your Data

• Data is stored on secure servers.
• All payment transactions are encrypted and processed externally.
• We retain order information for 6 years for accounting/legal compliance.
• You may request deletion of your data where applicable.

8. Your Rights Under GDPR

You have the right to:

• Access your personal data
• Correct inaccurate information
• Request erasure (“the right to be forgotten”)
• Restrict or object to processing
• Data portability
• Withdraw consent at any time
• Lodge a complaint with the ICO (Information Commissioner’s Office)

To exercise your rights, please contact: info@thecuratist.co.uk

9. Marketing Communications

We will only send you marketing communications if you have opted in. You may unsubscribe at any time by clicking the “unsubscribe” link in our emails or contacting us directly.

10. Cookies

Please refer to our Cookie Policy for information about cookies and how we use them.